A "paradigm shift" is occurring, offering an alternative to a former way of doing business. Rescue-only and rescue-friendly pet stores have become a very popular place to shop for products, groom, and even find a new pet!

Many pet stores are embracing the opportunity to help animals in need by working with rescue groups that hold adoptions at their store or by rescuing pets from shelters rather than obtaining them from commercial breeders (aka puppy mills).